BNP Paribas Italy News & Press Release
June 22, 2010 - ,

Innovation Focus – BNL: Educare (audio)

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In 2009, 18 awards were given in 9 countries for following categories : Brand, Process optimisation, Managerial practice encouraging innovation, Customer satisfaction, Employee satisfaction, Re-use, Cross-selling, Products and services.

BNP Paribas presents its award winners.

This week, discover Educare, an initiative of BNL.

BNL offers its customers workshops to help them make informed financial decisions and make the most of the tools offered by the bank. During these free workshops, BNL attempts to shed light on concepts that customers find difficult to grasp.

The workshops allow customers to learn about the banking world and the various resources available to find out more. As a result, it has become easier for them to make informed choices in financial matters. Older customers receive courses on computerization for example, and younger customers can learn to identify instruments with potential for capital appreciation.

BNL is the first Italian bank to offer this type of service.


Alberto Planta, Head of Innovation and Development for agencies, tells us what is the project for.

INNO-Educare-EN.mp3
Read the transcript

Today Innovation is everywhere. BNP Paribas recognises and encourages innovation in all its forms and that's why it organizes every year the Group Innovation Awards.