BNP Paribas Italy News & Press Release
November 22, 2019 -

Sixth edition of Open-F@b Call4Ideas by BNP Paribas Cardif: Midori and Healthy Virtuoso submitted the winning projects with the highest “Human Data Science” factor

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Midori and Healthy Virtuoso, who is also the Social winner, are the winners of the sixth edition of Open-F@b Call4Ideas 2019, the international competition inaugurated in 2014 by BNP Paribas Cardif, one of Italy’s top ten insurers , with the collaboration of

The awards ceremony held yesterday in Milan at the Feltrinelli Foundation included presentations by Isabella Fumagalli, BNP Paribas Cardif’s Head of Territory for Insurance in Italy, and Andrea Rangone, CEO of Digital360, and commentary by executives of leading innovative companies, including Roberto Ascione, CEO of Healthware Group. The event concluded with the awarding of the winning projects by Isabella Fumagalli, Head of Territory for Insurance in Italy of BNP Paribas Cardif, Andrea Veltri, Deputy CEO Digital Transformation of BNP Paribas Cardif, and Giovanni Iozzia, Director, EconomyUp and InsuranceUp.

Following a spirited contest in which the 12 finalists faced off against one another with their projects on the subject of Human Data Science, a jury of experts and the audience voted for two winning projects using a real-time app. With its ongoing focus on innovation, BNP Paribas Cardif revised the format for this year’s Open-F@b Call4Ideas, also included the choice of a voted Social winner for the project deemed most valuable on a Facebook platform. Indeed, for the first time, Facebook users were able to follow the entire exciting battle through a live feed on the Company’s Facebook page and to express their preference with a “like”, thereby directly contributing to identifying the most innovative and useful ideas.

The winning start-up teams will now be supported by BNP Paribas Cardif’s R&D team, which will follow up on the development and implementation of the projects, considering the needs of both the market and the Company.

Open-F@b Call4Ideas has once again proven to be a much-anticipated, significant event for all the innovators in Italian and foreign companies. Since 2014, some 350 candidates have submitted projects, half of them from abroad; more than 70 innovative ideas have been selected, leading to numerous industrial collaborations with a total investment of around €1 million.

For more details read Open-F@b Call Ideas 2019 Press Release